Quirky, Mophie Founder Launches Wink for Smart Home Automation

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Serial tech entrepreneur Ben Kaufman — the founder of Quirky , a New York-based startup that helps turn tech ideas into real products, and the popular Mophie iPhone case — is getting into the smart home space. Kaufman is launching a separate standalone operation called Wink that will bring smart household items — think web-connected lights, refrigerators, thermostats and so on — onto a small network that can be controlled and monitored with just one app. This means you can lock the front door, close the blinds and lower the temperature all within the Wink app. The move was first reported by the New York Times . Read more... More about Mobile , Startup , Apps , Quirky , and Tech Read more »

Want to Work for a Startup? 10 Questions to Ask Your Interviewer

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In startups especially, job interviews are just as much for the interviewee as they are for the interviewer. Because there is often a lot at stake for a new company, it's wise to ask where you will fit in among founders and first hires — and how you can make a direct impact on the company's success. That's why I asked 10 entrepreneurs from the Young Entrepreneur Council (YEC) what questions they would pose for an interviewer at a startup. Here's what they had to say: 1. What one thing must be done? I would ask what one thing must be accomplished for the startup to succeed. There are two reasons to ask this: It will determine if they have a clear, focused vision, and it will give you a sense of how your job should be aligned with that goal Read more »

The New Mac Pro: A Love Story

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The new Mac Pro is a beautiful machine. Gone is the old, bulky tower of a body, and in its place is a gorgeously simple cylinder shape, with a gloss finish and curved edges your fingers will want to caress. But Apple 's new starlet is a little more selective than you might think about who gets to configure her startup disk. So, who is good enough for Mac Pro? Is she looking for a classic egghead type, or someone who has the apps that can challenge her? See also: Technostalgia: 20 Misty Memories of Personal Computing Several suiters are vying for her eight-core 3.0GHz heart. Read more »

‘I Bought My Own Desk Off Craigslist': 10 Startup Employees Recount the Early Days

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As part of our new series, the First 100 , Mashable is introducing readers to the first 100 employees from 100 different successful startups and small businesses. Last week, we heard from employees 11 through 20 , and this week, we'll take a peek inside the journeys of employees 21 through 30 Though their companies range from major digital media brands to website hosting platforms, employees 21 through 30 share similar lessons about going above and beyond one's job description and being adaptable as startups grow and evolve. "If you want something, you work your ass off to show everyone else that you deserve it," says Carrot Creative's 21st hire, Kathryn Farwell . Read more... More about Startup , Business , Careers , Company Culture , and Small Business Read more »

Where’s the Best Place to Launch Your Startup?

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SaaS and app startups can literally be anywhere in the world. With the cloud, both sales and support functions are virtual — a top-notch software company no longer needs a large local sales force to sell its product via tons of in-person meetings. This opens up the possibility of launching your startup anywhere from Bozeman, Mont., to Tampa, Fla. To find the best entrepreneurial hotspot these days, you might look at the top locations for venture capital investments or where the cost of living is lowest. But where’s the best place for you to launch your startup? See also: 7 Design Tips for a More Productive Office Read more... More about Startups , Features , Business , Small Business , and Contributor Read more »

Airbnb Launches New Mobile Apps Streamlined for Hosts

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Airbnb , the startup that connects travelers with hosts looking to rent out their available bedrooms and couches, announced new versions of its iOS and Android apps on Tuesday The new apps enable hosts to handle all of the logistics behind setting up a transaction with a traveler directly from his or her mobile device See also: 10 Free Android Apps You'll Use Every Day Part of the new app, called Host Home, allows a user to do things like manage incoming inquiries or set up a professional photography session for her apartment from her mobile device The changes to the app were partly due to complaints and feedback given by users who said the current app was hard to use and made it difficult for hosts, said Airbnb CEO Brian Chesky Read more... More about Travel , Android , Ios , Airbnb , and Tech Read more »

Viddy Rebrands as Supernova, Unveils Cluster of New Apps

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What do you do when two large tech companies launch competitors to your app? If you're Viddy, you launch a bunch of other apps . Viddy , a two-year old app for sharing 30-second videos, announced Monday that the company has been renamed Supernova and launched two new apps with plans to introduce more in the coming months. One app, called Epic, lets iPhone users share slow-motion videos regardless of whether they have the latest iPhone 5s device; the other app called Clique lets users share and customize photos anonymously with groups of friends and coworkers. See also: Viddy Co-Founder Says He Isn't Worried About Vine Read more... More about Apps , Vine , Viddy , Business , and Startups Read more »

theSkimm Raises $1.1 Million to Help Busy Professionals Find News

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Just more than a year ago, Carly Zakin and Danielle Weisberg quit their comfortable jobs as news producers at NBC and settled into a new office: their apartment The two roommates decided to take their journalism experience and use it to curate an easily digestible daily newsletter for busy professionals called theSkimm — a risky move, but a decision inspired by their friends See also: 11 Startups Reshaping NYC’s Fashion Industry "We saw that our friends — primarily our girlfriends — would come to us and say they were too busy to find out what happened in the world today," Zakin told Mashable in a recent interview. "We really served as information concierge for them." Read more... More about Media , Startups , and Business Read more »

Want to Work for a Startup? Start Something First

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So, you want to ditch the corporate life and go work for a startup. Cool, but do you really understand what that would mean? Steve Blank, one of the fathers of the Lean Startup revolution, defines a startup as “ an organization formed to search for a repeatable and scalable business model. ” What does that mean? Well, that the company either doesn’t have a working product, it has a working product that no one will buy, or it has a product that sells but can’t figure out how to market and sell the product profitably. Translation: Working at a startup is nothing short of chaos . You’re trying to make something from nothing (at worst) or trying to fix all of the things that exist but that aren’t working (at best). Oh, and ideally before you run out of money Read more »

This Startup Teaches Skills for Success

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In 2009, the tech scene in New York City was just emerging. People were looking for alternatives to a traditional career, for work they found meaningful and many were landing in entrepreneurship — but the growing community lacked a physical space Having launched some ventures of his own in high school and college, Matt Brimer fit right in. He started General Assembly as a community for entrepreneurs, and with a grant from the City of New York in 2011, began offering educational classes related to entrepreneurship. General Assembly now has campuses in San Francisco, Los Angeles, Boston, New York, London, Berlin, Hong Kong, Sydney and just launched in Washington, D.C Read more... More about Features , Entrepreneurship , General Assembly , Business , and Startups Read more »