Alcohoot Brings Quantified Self to BAC

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The Launchpad is a series that introduces Mashable readers to compelling startups. If you would like to have your startup considered for inclusion, please see the details here . Name : Alcohoot One-Liner Pitch : Alcohoot is a breathalyzer that attaches to your smartphone. Why It's Taking Off : The device fits comfortably in a pocket or purse and accuracy is comparable to police-grade devices, plus, a companion app ensures you're empowered to make safer choices based on your blood alcohol content (BAC) While serving in the Israeli military, Jonathan Ofir and Ben Biron would drive by a sign outside their base that read "X soldiers killed from drunk driving" and the number steadily increased Read more... More about Startup , Iphone , Business , Startups , and The Launchpad Read more »

Fab Passes 10 Million Members, Sells 5.4 Products Every Minute

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Fab has quickly emerged as a significant force in the e-commerce space. The design-focused shopping site now has more than 10 million members, up from 7.5 million in September, according to data released Sunday by the company as part of a huge 104-slide presentation to investors and employees about its first 18 months in action. What's more, the company has now sold 4.3 million product since launching in June, 2011. To put that another way, Fab has sold an average of 5.4 products each minute since it launched. During this holiday season, the company did even better and sold an average of 17.5 products per minute. That may still be well behind Amazon's pace of selling more than 300 item … Continue reading.. Read more »

Get Your DIY Kick Over the Holidays With Snapguide

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It might be too late for making DIY Christmas gifts, but how-to app Snapguide debuts on iPad today, perhaps still in time to help with a Christmas recipe or New Year's party decorations. The iOS app is also available on iPhone and its user-submitted guides can be viewed on the desktop as well. The visual nature of the app plays well on a bigger screen, along with the more visual social networks. "Pinterest is the largest social driver of traffic, more than Twitter and Facebook combined," noted Daniel Raffel, founder and CEO. He points out many of the top Pinterest users gained their status by posting great how-to content. SEE ALSO: Data-Driven Design: The Story Behind a Simple How … Continue reading... More About: How-To , diy , ipad , startup Read more »